“IS YOUR BUSINESS EFFECTIVELY USING THE 4 R’s OF MARKETING? “
The Internet is a Powerful Tool. Use it Properly and GROW!
When it comes to using the Internet in your business, there are two things to keep in mind:
- It has changed business marketing forever.
- It continues to evolve.
The marketing methods of the past (Yellow Pages, newspaper/print ads, mailers, etc.) do not provide the return on investment that they used to. And it’s not even close. These are expensive methods that generate very little new business. In fact, most businesses do not even recoup their investment let alone make a profit.
Downstream Digital Marketing helps our clients use the Internet to:
- Get Visibility
- Get Visitors
- Get Leads
- Get Reviews
- Get Referrals
- Increase Sales
Another huge shift in business marketing is that it is much more about the customer finding you than it is about the business reaching out and contacting the customer. Put another way, your business is being searched for when someone needs what you sell; you are not contacting someone at the time that they happen to need you…this is “hope” marketing (“I hope they need us”).
There are a variety of methods that can be used to do this, which is great, but the problem most business owners face when managing their own marketing is not knowing:
- What to use
- When to use them
- How to use them effectively
That is where we come in.
Having a team on your side lets you do what you do best — run your business.
Some of the tools available:
- Business Website
- Lead Generation Website
- Reputation Marketing
- Review Monitoring
- Pay-Per-Click Ads
- Maps Listings
- Online Directories
- Video Marketing
- Email Marketing
- Mobile Website
- Social Media
As you can see, using the Internet is about much more than just getting a website for your business.
Being ranked #1 is great, but what really matters is increasing sales. Attraction and Conversion can be difficult, but there are tools to that help with these…Downstream Digital Marketing can help you use them effectively.
If you are ready to increase sales in your business, Contact Us today to learn how to get started.