WHAT WE DO
“IS YOUR BUSINESS EFFECTIVELY USING THE 4 R’s? “
Be Easy To Find – Get More Leads – Increase Sales
What do others think of your business? Does it attract new business or send it to a competitor?
What are you doing to ensure that more people know about you today than knew about you yesterday? Will more know about you tomorrow?
This is where the real fun begins!
Most businesses begin with this step, but if the foundation is not in place, they are wasting a lot of money trying to get new customers.
People want to see reviews. People want to visit a website.
If these aren’t there, then it’s an uphill battle that is rarely won.
Once your foundation is in place you are ready to take full advantage of the tools that are available and you can be more efficient with your marketing dollars.
A big part of this is making sure you are focused on the activities that will actually bring you prospects.
So many businesses take an unfocused approach and end up wasting a lot of money. A campaign here and a campaign there with only a vague idea of whether you are getting a positive return on your investment is not the smart way to go.
A focused, ongoing and intentional approach with measurable results is exactly what is needed to reach a high number of qualified prospects in a cost-effective — not to mention satisfying — manner.
Downstream Digital Marketing will help you maximize your online marketing efforts by focusing on the services that actually help you make a profit.
Our Core “Reach” Services
Local Search – When you operate locally, you need to show up on the map!
PPC Management – Targeted, Measurable and Fast-Acting…gets your phone to ring quickly!
Lead Generation – Exclusive phone leads delivered directly to you, Pay-for-Performance service!
Websites – Clean, professional, easy-to-navigate and also ready for any mobile device!
By pushing your name out there through traditional marketing and advertising methods AND drawing people in to your website at the moment they need your product or service, you extend your “Reach” well beyond its current limits.
Get Your Name “Out There”
This is the traditional way businesses would use to get customers. The idea being to make sure the business name is plastered everywhere so people will remember it when they need to buy. It remains the approach most businesses cling to in order to build their customer base.
- Print Ads
- Direct Mail
These are offline methods and they have been around forever because they have worked in the past. They still have a place, but there is a new approach to use…
Be Easy to Find
Thanks to the Internet, there are new ways to increase your “Reach”. The goal is to have high visibility where most people will look for you (Google) because when they search they are close to buying.
- Website Rankings
- PPC Ads
- Local Search Map
Most people go online to look for you when they need you, so you must make sure they see you in the search results.
Be easy to find and your phone will ring a lot more often!